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Alexandria Baugh
This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.

Everything we do is about adding value to your photography … to help sell your art, your craft, your intellectual property, your time! Matting a work of art is a powerful, longstanding way to add to its worth, and we offer matting in several products — like albums, frames and boxes. But we also offer “loose” matted prints, and new customers are sometimes surprised to find they’re just as beautifully presented. We supply them with an embossed cover sheet to protect the mat and print … and make the treasure inside more special. The embossed Q device is important To View More >>

Towards the end of last winter, photographer Rachael Brown hired a small camper, and set off on an adventure around the North Island of New Zealand. Her goal: to photograph families in their homes for her series This is Home, inspired by the photos that Rachael's Dad took when she was growing up. Rachael has spent many hours flicking through those photographs. They evoke in her a strong sense of nostalgia, and she hopes her own images will have the same effect on the families she photographs. Four years ago Rachael had a complete shift in how she captured family connection. As a mum she felt To View More >>

Following on from last week's post, here are a few more album design tips. For all you photographers designing your own. Let them breathe… We touched on cropping last time, but it's worth repeating! Sure photo-bombing is fun, but generally we like the core elements of an image to have a nice amount of breathing space to the edge of the page, or image "frame". In fact think of it exactly like framing a picture: it gives the subject a sense of intent and importance. Jamming things up against the image edge often looks awkward. But "breathing To View More >>

Lorraine contacted Nick saying that she wanted a photoshoot of her sister Janine, and to give her an album for Christmas. Nick talks about the shoot, and how he approaches photographing dogs and horses. One of Janine's horses, Kenya, had been with the family for a number of years, and Lorraine thought it would be nice to capture them together, whilst Kenya was still a fit and active horse. Of course, the other family animals, Brody the highland pony, and Jack and Louie, their two dogs, would also star in the shoot. The main difference between photographing To View More >>

We caught up with two of the design team, Simon and Rachel, to talk all things album design. Here are their top four tips for creating beautiful, clean layouts. Less is more Rachel: Unclutter your design. It’s simple. Let the key images and high quality materials of an album speak for themselves. If you notice the design, it’s taking precedence over the images – good design is effortless. Simon: If the design is loaded with images the hero shots can be lost among a forest of images. By keeping the image selection minimal, you’ll free up space and make the rest To View More >>

Panorama flushmounts are our fastest growing album category. Many photographers love the fact that the prints are creased, not cut, at the spine, that we offer both Fine Art (inkjet) and traditional photographic printing, and that our optional medium-weight pages mean you'll have a sleeker looking album, and can include more layouts. So here’s the thing: Is this the first you've heard about our Panos? Or maybe you never got round to ordering a sample? Now's the time! Get 50% off with our special offer. Order a Panorama Sample Album now, ready for January delivery, and we’ll To View More >>

The presentation box our albums come in has a long history. Developed for us in 1995 by leading designer Donna Hoyle, it combines two graphic elements: a 17th Century Italian text, and a series of leaf and heraldic devices including our own Cherub. It doesn’t even bear our name, but to us, and our customers, it’s a key part of our identity, like Tiffany’s Blue Box… but maybe not as famous! The Box even survived a total rebranding in 2008, when we couldn’t bear to part with it. It was another seven years before we refreshed the design, and even then we built on the To View More >>

Recently we worked with Ebonnie Louise Photography to set up her website, and we had so much fun we thought we’d share it with you. We worked with her under our Turbostart service, which helps photographers with their Workspace websites. Ebonnie had worked with Olivia Lord Design to create her brand identity, so she came to us with a strong brand, and brand message, which was great, for two reasons. First, we knew exactly what she was after, which made her the ideal customer. And second, Turbostart is not about design and branding, but the technical stuff — setting To View More >>

Spring Smith lives in the mountains of Maine in north east New England, USA, and her location impacts both her photography and the events she covers. “We don’t have many ballrooms, so most of my images are taken outside, and when we are inside typically it’s a large barn or a tent.” She thinks living in a rural area makes for a slightly more relaxed atmosphere. Weddings aren’t the high end, over-the-top luxury type. “We are surrounded by the creatives, nature lovers, the couples who want to be outside or want to bring the outside in.” But she To View More >>

“This project simply reminds us of how fragile we are. Many cultures portray men as strong – physically and emotionally.” When Ilan from Ilan Wittenberg Photography set out to create his exhibition piece, “The Bare Truth”, he hoped he would break down this stigma and expose and reveal the real man through a series of raw black and white images. “One of the goals of this project is to give men freedom to express their feelings and connect to their emotions. This fresh look at men is an eye opening opportunity to see the real people without the 'shield' of To View More >>



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