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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Alexandria Baugh

This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.

Well, 2020 is nearly over, and most of us won't miss it! It hasn't been as bad for us Kiwis as many of us probably feared — but I'm sure it's been worse than expected for many of you. But it’s time as every year to express our gratitude to the people who make it happen. Thank you first to our clients. Your support, friendship and patience are very much appreciated. We're painfully aware that the end of the year has been made difficult by supply chain and courier issues that will have impacted some of you. We're very grateful that you choose to make us part of your own and your To View More >>

This entry was posted in by Alexandria Baugh

We've been thinking a lot recently about how we can make the switch to Queensberry even easier. That's why we're offering client gallery migration and set-up services to help you get up and running fast in 2021. Until January 31st we'll move your galleries for you and help you set up in Workspace. We'll move your galleries from another platform for just US$1/gallery if you have a yearly subscription, or US$2/gallery if you're paying monthly. And if you can't face the hassle of making the move, never fear! Our optional set-up services will smooth the way and get you up and running fast — To View More >>

This entry was posted in Product Updates by Alexandria Baugh

Yesterday we released a sneak peak of our new  Client Gallery store. Today it's our 2020 Black Friday Sale. For the next 48 hours you can save 50% on Workspace annual plans with the following codes: 50% off Pro annual plans using code BLACKFRIDAYPRO (usually 290 USD now 145USD) 50% off Basic annual plans using code BLACKFRIDAYBASIC (usually 100USD now 50USD) Workspace is free to order products wholesale from Queensberry and to design and proof albums, but you can unlock a whole lot more with  just one, affordable paid subscription. Beautiful client galleries with an integrated To View More >>

This entry was posted in by Alexandria Baugh

Something changed for the better a few months ago, when we launched Print Shop, our platform for photographers and artists who are selling their work online as decor or works of art.  Print Shop users have been very successful selling more expensive, more profitable, products  — frames rather than loose prints, for example, larger frames rather than smaller ones. The work is beautiful, of course, and it is being  sold  as wall art, but we do think the Print Shop "store front"  and product previews have helped with this success. That's why we're making the To View More >>

This entry was posted in Product Updates by Alexandria Baugh

Black Friday and Cyber Monday are just around the corner — the perfect time to engage with customers and increase your sales in Print Shop. There's nothing worse than scrambling at the last minute, so start now so you have plenty of time to set up your store — and your offers!  Here's a checklist to make sure you're prepared.  Dates: Black Friday: Friday 27 November 2020 Cyber Monday: Monday, 30 November 2020 1) Decide your discounts / offers It is said that most buyers on Black Friday are looking for at least a 20% discount - but you can obviously get creative with your offers. To View More >>

This entry was posted in Marketing by Alexandria Baugh

Here we have seven inspiring Print Shops for you. Check' em out, then drop everything and build your own in Workspace in time for the holiday season.  Gemma Chapman Photography Jay French Photography  Jackson Bright Photography  Joel McDowell Photography  Elise Rutherford Photography  David Bostock Photography  Justin Aitken Photography  If you're interested in building a Print Shop in Workspace, click through to start your two week free trial. Alexandria To View More >>

This entry was posted in by Alexandria Baugh

How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking  about products We'll be brief because we've covered this in a separate article, about how to sell more without being  "pushy" or "sales-y". Photographers who  love  selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

This entry was posted in Marketing by Alexandria Baugh

When's the right time for a promotion? Certainly for the holidays — so your clients can have their  beautiful printed products under the tree for Christmas. The ultimate in personal gifts! Or when the wedding season's over — and you have time to chase past clients who're still dilly-dallying about their album. And for what purpose? Maybe to turn your social media audience into paying customers. Or lapsed enquiries into future business. Or past customers into repeat business! But once you've defined your goal, what's involved? This is our take on it, but of course To View More >>

This entry was posted in Marketing by Alexandria Baugh

There are lots of ways to make money as a landscape, travel, adventure, wildlife or fine art photographer. Shooting for a publication, for example, or selling through galleries or other commercial spaces such as tourist stops or cafes. Or working with clients to produce product or marketing images. Or décor for commercial or hospitality spaces. But over the course of your career you'll likely build a library of images that are yours to sell over and over again — if you could only work out how, without turning yourself into a shopkeeper! More opportunities today Today we're free to To View More >>

This entry was posted in Marketing, by Alexandria Baugh

We have two  Print Shop  updates to set you up and inspire you for the holiday season! 1. We've launched the Print Shop Instagram account.  Print Shop users sell their imagery (people, places, landscapes etc) as decor or works of art — quite different to portrait and wedding photography marketed to "the people in the viewfinder". This space will be dedicated solely to Print Shop and selling online. We'll share the beautiful work of the photographers and artists using our platform, spiced up with tips and inspiration about To View More >>

This entry was posted in , by Alexandria Baugh