By Megan DiPiero   Frustrated with this situation? You’re talking with a hot lead. Conversation is going smoothly. She loves your work! She’s excited about the possibilities for her shoot! And then her biggest question arrives: “How much will this cost?” You tell her your “starting at” prices and then… crickets. Hmmmm… maybe she didn’t love your work as much as she thought. The convo quickly wraps up and you have this pit in your stomach knowing that another one just bit the dust. : ( What to do? Here’s a sales adage for ya. “If To View More >>

Will your 2015 album sales predict how well you do next year? Many photographers struggle with album sales, and David and Luke Edmonson freely admit they've struggled too … but not any more. Their 2015 WPPI Masterclass, sponsored by Queensberry, is about the tremendous impact that selling albums can have on your bottom line. We’re running a survey to support them with up-to-the-minute data about how well photographers are doing with album sales, and what’s standing in the way of them doing even better. PLEASE CLICK HERE TO TAKE THE SURVEY The To View More >>

We’re proud to be supporting David and Luke Edmonson at WPPI this year. They’re talking about perhaps the most important challenge facing every professional photographer – how to transform their passion for photography into a successful longterm career. Luke and David want to be known for producing great photography, and serving their clients — but of course every sustainable business needs to generate profits as well. We’re going to publish an article about their sales strategies shortly, along with some of their work, but first we thought you’d like To View More >>

Kate Hopewell-Smith believes that the more confident you are, the better photographer you'll become. But she worries about the lack of confidence in our industry, and wonders how many photographers are considering whether to carry on or not… From my experience meeting and communicating with lots of photographers there is a serious problem out there with lack of confidence, which for some can become quite debilitating. In fact I describe it as an “epidemic” –extremely prevalent, widespread. I read a lot of photography magazines but I can’t recall ever To View More >>

How famous are you? Seriously. In your neighbourhood and around the world? Being world famous is cool, and sometimes it may be important, but for most of us being famous in our own back yard is good enough. Here's a case in point. In New Zealand there's a drink called Lemon and Paeroa (L&P to its friends). It's "world famous in New Zealand", so famous it has its own statue. But I'll bet you've never heard of it, and they probably don't care. Watch this rather weird video if you need a laugh for the day (isn't that Jermaine Clement of Flight of the Conchords doing the voiceover?). We want to To View More >>

At Queensberry we say our ideal clients are mid to high end photographers, and those who aspire to be. Oh, and we love it if you buy albums! So in our recent album pricing survey one of the questions we asked readers was, how many albums do you sell? Over half our respondents said less than ten a year. Ten albums a year doesn't seem a lot, so does that mean the world is ending for albums and the people who sell them? Not at all. Nothing's changed. Albums have always been a way of standing out from the crowd and up-selling. In the old days most photographers sold the negatives or a stack of prints. To View More >>

So you're tempted by our special offer, and you've decided to add Q-Frames, Q-Boxes and Q-Books to your Workspace shopping cart. Maybe it's your first time selling online! How much should you charge? Finding the sweet spot between too cheap and too expensive can be tricky. Ask yourself: 1. What costs must the price cover? For example will you need to edit or artwork the images? If so was the work included in the price of the shoot or do you need to charge for it now? 2. What's the market price? How much would people in your market expect to pay for products like these from a photographer like To View More >>

There's been a LOT of interest generated by the new Workspace mobile app, so I thought I'd remind you how easy Workspace sharing is. Next time I'll suggest the best place to share. Let's assume you've uploaded some images and now you're in Workspace looking at the image collection you want to share... (Click the screenshots to view them full-size)... 1. Click the big blue SHARE button to open the sharing pop-up window. You should explore the other options but the window opens to "auto" (my favourite - see below) where you can set up automatic sharing to Facebook profiles and pages, Twitter and/or To View More >>

"How much for that album?"If you ask us that, and you have an approved account, we're happy to tell you.But in 40+ years, while we’ve often offered guidance, we’ve never ever told customers how much they should charge.Well I'm going to be brave and make a suggestion. Then I'm going to ask youwhat you think. But first, some background... For decades many photographers charged really high prices for their products (albums, prints, framing etc). They did this to avoid asking a reasonable fee for theirservices. You can see why. Even our wealthiest acquaintances think photographers charge To View More >>

Last week I wrote about the latest David Jay hate war, and said that if a courtroom attorney asked whether I agreed with his Shoot and Share strategy - and demanded a Yes-No answer - I’d have to say, “Yes I do.” Why? Because social sharing is a reality whether we like it or not, because social sharing is a powerful new form of word of mouth, and because Shoot & Share is a big step up the social scale from Shoot & Burn. Also I don't like hate wars. But this is not a TV courtroom drama, so if you're thinking of building a career in social photography, we believe the typical Shoot and Share To View More >>